AeroParkX Airport Parking Hannover
Modernized WordPress website with improved design, booking flow, SEO and direct reservations for airport parking in Hannover.
More direct reservations through the client’s own website and reduced dependency on commission-based platforms.
About the project
AeroParkX received a deep modernization of its existing website: visual design, page structure, user flow, booking journey, mobile layout and custom CSS were carefully improved. In addition, SEO foundations, local search terms and conversion-focused content were optimized to help users quickly understand the value of airport parking with transfer as a convenient and cost-effective alternative.
Starting point
The previous website did not communicate the offer clearly enough, lacked a stronger visual structure and did not fully use the potential of direct bookings. Key content, trust elements and SEO signals had to be improved so visitors could book faster and the client could rely less on external platforms.
Solution
We modernized the WordPress website with Divi, refined the layout, implemented custom CSS improvements, restructured the content and integrated the booking flow more clearly. SEO-focused copy, page titles, local keywords, internal structure and conversion elements were also optimized.
Result
Within the first two months after the update, the website already showed a clear increase in direct bookings. This helped the client generate more reservations through their own website while reducing commissions paid to external platforms. The estimated growth in direct sales since the update is around 90%.
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