AeroParkX Airport Parking Hannover

Many customers booked airport parking through commission-based booking portals because the company website did not explain the offer clearly enough. We modernised design, content and the booking flow and reworked the SEO foundations so that more reservations come in directly through the company website.

Visit website

+257 %Google impressions excluding brand searches (interim)

Comparison of two 14-day periods before and after work began. Clicks from Google: from 9 to 78.

IndustryParking, Mobility & Airport Transfer

Year2025

ScopeUI/UX Redesign, WordPress Optimization, Custom CSS

StackWordPress, Divi, ParkingPro, Custom CSS

Live websiteaeroparkx.de

About the project

AeroParkX received a deep modernization of its existing website: visual design, page structure, user flow, booking journey, mobile layout and custom CSS were carefully improved. In addition, SEO foundations, local search terms and conversion-focused content were optimized to help users quickly understand the value of airport parking with transfer as a convenient and cost-effective alternative.

Starting point

The previous website did not communicate the offer clearly enough, lacked a stronger visual structure and did not fully use the potential of direct bookings. Key content, trust elements and SEO signals had to be improved so visitors could book faster and the client could rely less on external platforms.

Solution

We modernized the WordPress website with Divi, refined the layout, implemented custom CSS improvements, restructured the content and integrated the booking flow more clearly. SEO-focused copy, page titles, local keywords, internal structure and conversion elements were also optimized.

Result

First interim results after work began on 21 September 2026. We compared two equal 14-day periods, 7 to 20 September and 27 September to 10 October: Google impressions excluding brand searches rose from 2,083 to 7,435, clicks from Google from 9 to 78, and impressions in Google AI features from 215 to 468. The average position improved from 8.0 to 6.2. This is an interim result: season and school holidays play a part, and we keep tracking how direct bookings develop.